
Our history

By your side
"In our view, the companies that succeed are those have a soul"
Muriel & François
In the Beginning
TERRA IMPACT SOCIETY's history began following a meeting between François, a young international finance guy an ambitious, passionate, and exacting entrepreneur and Muriel, a brilliant agronomist-engineer, top executive, and director of major corporations (Unilever, Danone). It was one of those encounters that alters the course of a lifetime.
Our shared familial ties, deeply rooted in rural and agricultural heritage, further strengthened the bond between us. Yet, our distinctiveness extends far beyond our backgrounds and shared history. Our approach is not to judge you, nor to lecture you on CSR and environmental matters. Rather, our mission is to inspire you, to help you grasp these crucial issues, to impart complex concepts and challenges with clarity and intelligence, and to simplify your daily life. We aim to guide you along a path toward a sustainable and responsible future—one that truly aligns with your values.
By doing so, you will not only strengthen your present but also safeguard your future, equipping yourself to face the major social and environmental challenges ahead with greater confidence and foresight.
Humanism, pragmatism, collective intelligence, constant self-questioning, and an entrepreneurial spirit are at the heart of our core values and serve as our driving forces each day.
See these challenges as opportunities
Faced with a change of such profound and global consequences, the question of sustainability and the consideration of the environmental, social and societal impact of our activities are essential for the long-term viability and evolution of our organizations, our economy, and our society.
As founders and entrepreneurs, we have a deep conviction that these objectives are entirely complementary.
We are deeply convinced that the ecological and social transition, driven by planetary boundaries, social inequalities, and the recognition of the unsustainability of infinite growth models, cannot take place without fundamentally transforming the business models, production methods, practices, and mindsets of our companies. However, we believe that this transition must first come through an awareness of the role each individual must play, at their own level, in their professional practice and their relationship with their ecosystem.

TERRA IMPACT SOCIETY
EDGAR MORIN

Collective Intelligence
Reflecting the diversity and wealth of our teams bringing together former executives and employees from SMEs, mid-sized companies, and large corporations, as well as practitioners, scientists, researchers, and industry expertswe have a highly complementary and cross-disciplinary vision of the best way to navigate these many paradigm shifts. It is the combination and synergy of our ideas, analyses, expertise, practices, and initiatives that create the richness and coherence of TERRA IMPACT SOCIETY’s projects and actions.
Strong Commitments
We also make strong commitments to protecting resources, educating, and raising awareness across society—particularly among younger generations and the general public—about the protection of life and the planet. In this context, under François’ leadership, we founded the NGO TERRA with these ambitious yet realistic objectives, driven by the desire to turn ecology and sustainable development into a catalyst for innovation and integration.
Ambition & Conviction
TERRA IMPACT SOCIETY is therefore committed to having a local, regional, national, and international impact, driven by the ambition to contribute to your well-being, growth, and long-term sustainability. Our goal is to stand by your side in building a more sustainable business and society. Coming from diverse nationalities, with backgrounds in both the public and private sectors as well as civil society, and enriched by a wide range of experiences, our team members share our convictions and dedicate themselves every day to supporting you in your journey toward social, societal, and environmental transition.
Triggering, driving forward, and supporting awareness and action essential for transforming your organizations alongside your ecosystem and all your employees is our core purpose and reason for being.
Antoine de Saint-Exupéry
